Our Thoughts

Articles and perspectives written by our team of analysts that explores evolving categories, emerging trends, and why behavior changes.

March 23, 2020 Stacy Sullivan-Nipstad

The Future of Live Entertainment

People who are practicing social distancing are finding creative ways to fill their newly acquired spare time indoors.
March 16, 2020 Kay Logsdon

When They Don’t Take It Seriously

Why are we putting our healthcare professionals in a position where they have to remind us to stay home?
March 9, 2020 Kay Logsdon

Social Distancing

We’ve never before been told that it was healthy to distance ourselves from other people.
February 24, 2020 Locke Hilderbrand

Knowledge Creep

We’re always ingesting information; that you cannot deny. However, more and more it seems that the sophistication and niche levels of knowledge that everyone is exposed to continues to climb.
February 17, 2020 Stacy Sullivan-Nipstad

Workplace Wellness: Setting New Standards for Employee Health

Achieving balance in today’s workplace can be tricky.
February 10, 2020 Jakob Zapata

Luxury Brands Love Video Games

Players are unknowingly helping set a precedent for more ads and opening the door to more advertising companies.
February 3, 2020 Kay Logsdon

Time as a Platform

Once you are behind, it’s hard to catch up.
January 27, 2020 Locke Hilderbrand

Dear Diary, Mood: It’s Complicated

I’m tired of watching people turn into advertisements.


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